About us

As fitness industry experts in the Middle East we've been providing World Class Fitness Solutions since 2003. We are here to help you grow your business, & at MeFitPro we provide many services which include:

■ Gym fit-out designs and Installations

■ Fitness equipment provider

■ Education provider of internationally accredited courses

■ Master distributor of world class equipment & nutritional products

■ Recruitment agency that sources the best fitness industry talent within the region

■ Digital marketing agency that specialises in marketing solutions for the fitness & wellness industry

■ We can also provide consultation on all things fitness & wellness

With decades of experience in the Middle East we are an award winning solution provider. We have been supporting the fitness industry for many years in the following locations:

■ United Arab Emirates: Dubai, Abu Dhabi, Al Ain, Sharjah & Ras Al-Khaimah 

■ Kingdom Saudi Arabia


■ Egypt

■ Bahrain

■ Jordan

■ Lebanon

■ Oman

■ Qatar

■ Pakistan

■ Armenia

■ Sri Lanka 

As an internationally recognised education & training provider for fitness professionals, we provide premium courses such as NASM-ICPT, Group Exercise Leader, Animal Flow & Gray Institute. As educational leaders, we take pride in providing an exceptional learning experience that nurtures coaches of the future. For an overview of our full educational offer see our Education section.

In 2003 we founded “MEFIT” the region’s largest annual Health & Fitness event “MEFIT”. This event showcases the latest in product innovation within the industry; & attracts fitness experts from around the world in education, fitness forums, trade show and conference, and provides the latest education to Personal Trainers, Group Fitness Instructors, Club Management Leaders and Pro-Consumers. At MEFITPRO we launched the “MEFIT Teen Summit” in 2016, which attracted over 900+ teenagers from both local and international schools in the UAE, with the aim to educate and inspire health & Fitness amongst teenagers in the region. “MEFIT Teen Summit” was recognized as ‘Best Sports/Fitness Event’ at the 2019 UAE Teen Sports and Fitness Awards. In 2019 MEFIT was also launched in Egypt with huge success and we will continue to grow this event around the region.

Throughout the years we have recognised for our commitment to education & we have received several awards. Our most recent awards are listed below:

■ 2023 UAE Fitness Event of the Year Award (Reps & Dubai Sports Council)

■ 2020 UAE Youth Sports & Fitness Awards

■ 2019 Fitness Training Provider of The Year

■ 2019 Brand of The Year  

■ 2018 Fitness Training Provider of The Year

■ 2018 Best Fitness Event – Men’s Health & Women’s Health Magazine at the 2018

■ 2018 Best Sports/Fitness Event – at the 2019 UAE Teen Sports & Fitness Awards

■ 2017 Best Health & Fitness Products Provider - MEA Business Awards 

At MeFitPro we continue to expand in the Middle East & North Africa, providing World Class Fitness Solutions throughout the region.